Facebook’s Recent News Feed Update and What it Means for Multifamily
Facebook plans to radically change what appears in users’ news feeds, and the update could impact multifamily social media strategies. To bring you up to speed on the crucial details, we put together the following summary of what’s happening, why Facebook plans the...How Facebook’s Newest “Engagement-Bait” Penalty Impacts Apartment Social Media Strategies
Facebook plans an algorithm change that could negatively impact apartment social media strategies, according to a Monday announcement posted to the company’s Newsroom blog. The update aims to penalize what it calls “engagement bait,” a practice commonly used to game...Facebook Is Placing Major Bets On Chatbot Technology And Multifamily Should Pay Close Attention!
Facebook recently extended its “Click to Messenger” button to Instagram, further signaling the social network’s push towards a universal use of its Messenger app. The move coincides with an industry trend that shows social users increasingly prefer personalized...