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Multifamily marketing tips, tools, resources, cat gifs and so much more. Created by our team, for yours.
How to Handle Apartment Review Trolls
Trolls may criticize your community across multiple apartment review platforms and might update their reviews with even more negative feedback. Here are some tips on how to handle apartment review haters and trolls firmly and professionally…
How can Multifamily leverage TikTok for apartment marketing?
Members of Generation Z have started to rent their first apartments, TikTok could be a great opportunity for apartment marketers to meet prospects where they are. Read on for some ideas on how to leverage TikTok for apartment marketing…
Multifamily Marketing Trends for 2020
As we approach a brand new decade, the shifts in apartment marketing will continue to keep us on our toes. Here’s what we can expect to see more of in 2020…
Apartment Content Marketing Trends for 2020: What to Expect
Good content communicates your message effectively, educates readers, and ultimately persuades consumers into doing business with you. While the goals of content have remained the same over the years, the methods are ever-evolving…
Google My Business: How to Claim and Set Up Your Listing
Effectively managing your Google My Business presence can improve your chances of being found through organic search, boost traffic to your apartment website, and help you draw in prospective renters…
PropTech: How Can You Make it Work For You?
Multifamily companies that haven’t embraced PropTech when it comes to important areas such as apartment marketing, apartment reputation management, and apartment digital advertising could find themselves left behind…
Making Apartment Chatbots Accessible to All
The biggest obstacle chatbots must overcome is ensuring that they offer a great user experience for all, including people with vision and hearing impairments…
How to Harness the Power of Social Proof in Your Apartment Marketing
By presenting your apartment community as a highly desirable place to live, you’re instilling confidence in prospective renters that if they choose your community, they’ll be making the right decision…
How to Market Your Apartment Community Through Storytelling
The multifamily space is brimming with ways to tap into people’s emotions through storytelling and, in turn, motivate prospects into taking action…
5 Reasons Why Your Apartment Marketing Isn’t Effective
Multifamily Insiders recently released its annual marketing survey, to shine a light on what is “hot” and “not” when it comes to apartment marketing. Here are five common missed opportunities you should consider using…
Delete Your Templates: 7 Tips For Creating Custom Apartment Review Responses
Apartment communities can get a half-dozen reviews or more per day and often rely on a list of templates instead of writing a unique response for each apartment review. Here are seven tips to get beyond those canned responses…
7 Reasons Why You Should Share Positive Reviews
With so much competition in the multifamily space, apartment reviews can play a strong role in the success of your community. Here are seven reasons why you should share positive apartment reviews…
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