Multifamily Google Business Profile Management
Boost Local Search Rankings with Automated Google Business Profile (GBP) Posting
Put your posting on autopilot and improve your chances of being at the top of local Google Map results with our platform or full-service team
Stand Out in Google Search and Maps
Every apartment community competes for attention in local search results. When someone searches for apartments in your area, your Google Business Profile often appears alongside your competition on Google Maps.
While you can’t eliminate nearby listings, you can take steps to show up higher and capture more clicks from prospects actively looking for housing.
Google Business Profile Is Key to Local SEO for Apartments
SEO experts agree that Google Business Profile is the top factor in local search rankings. Regularly updating your GBP improves visibility and helps drive more qualified traffic to your website.
But it’s not just about being seen — your profile is often the first impression prospects have of your community. Respage helps you make it count. We automate posting available apartment listings to your Google Business Profile and offer custom content written by our team to showcase your amenities, events, and unique brand personality.
A few stats about GBP:
- 25%
Experts who say GBP most important factor
- 64%
Prospects who read every review
- 51%
Use Google to search for apartment reviews
How Respage Helps You Manage Your Google Business Profile
Automate property listings and generate more leads
Showcase your open units, complete with floor plans, text, and up-to-date pricing, straight on your Google Business Profile. Our platform pulls available units directly from your property management software system several times a week, letting you generate leads directly from your GBP page.
Deliver a stand-out first impression with custom content
If your community has something that sets it apart from the rest, GBP is one of the best places to tell that story. Our US-based content team writes unique, engaging content that promotes amenities, resident events, apartment listings, and more. Get people excited before they reach out.
Seamless integrations with your PMS with easy setup
Our platform connects with most major property management software systems and creates apartment listing posts based on your actual, real time availability and focuses on the unit types that need the most help. And setup couldn’t be easier—just add Respage as a user of your GBP profile, and we’ll take care of the rest.
FAQs
We automatically post to your GBP twice a week using real-time data from your property management system. Additional custom posts are available based on your package.
Yes. In addition to unit listings, Respage can post about events, amenities, and promotions to give prospects more reasons to choose your community.
During setup, you add Respage as a user on your GBP. This allows us to manage your posting schedule and keep your profile updated without disrupting your team’s workflow.
Respage integrates with Yardi, Entrata, AppFolio, Rent Manager, and other leading PMS platforms to ensure accurate, automated posting.
Engage more leads (and get more views than the competition)
Keeping your Google profile up-to-date and regularly posting on it is a must because it’s a valuable, high impact resource for your prospects who are looking for driving directions, leasing hours, and general information about you. It is a crucial factor for local SEO, and it might surprise you how much your organic traffic improves when you focus on it. But it’s also an excellent way to promote available units and key amenities. Reach out to see how we can help!
Related Articles
Spring Cleaning Guide to Apartment Marketing
For multifamily marketers, spring brings thoughts of only one thing: Peak leasing season. Make sure you are ready!
How to generate leads on Google (besides paying for ads)
Is your advertising budget shrinking? You’re not alone. Here are a few ways you can generate leads besides
Take action against fake apartment reviews
A recent trend of spam reviews and comments have hit the multifamily industry. If your community has been