The Hidden Value of Good Apartment Reviews
Cost, location and overall appearance are all factors that prospects consider when choosing a new apartment community. But one of the most powerful factors is apartment reputation. How you manage your brand image is crucial to running a successful business, and this...
Yelp SEO: How to Ensure that Your Apartment Community Ranks at the Top
Everyone knows that reviews are crucial in the multifamily space. Reviews — good or bad — can have a huge impact on your bottom line. But it’s not enough to simply have a presence on review sites like Yelp. It might not appear to be, but Yelp is a search...
How to Optimize Your Apartment Website for Visual Search
Imagine seeing a feature in a friend’s home — it could be a great farmhouse sink, beautiful cork flooring, or maybe just a particular pattern of bathroom tile. Now imagine taking a photo, then using that image as the trigger for online searches.The result could...
Google My Business: How to Claim and Set Up Your Listing
When it comes to renting an apartment, it’s all about location. So with apartment marketing strategies, it’s important that you pay attention to local SEO, which is the practice of boosting the search visibility of brick-and-mortar businesses. The first place to turn...