9 Apartment Marketing Ideas for the Slow Winter Season

Couple walking their dog through a snow-filled park

Apartment communities across the country are grappling with lower-than-usual occupancy rates as we enter the winter season, read on for some solid approaches that will keep your apartment demand high as we enter the colder months…

6 Emerging Apartment SEO Trends to Watch in 2021

Virtual graphs for yearly growth coming out of a laptop

Traffic, social shares and backlinks are just a few metrics that apartment marketers should monitor. Read on for insights into some of the most important search engine optimization trends to be aware of for 2021…

How COVID is Affecting SEO for Multifamily

Person using a laptop

COVID has affected online search behavior. Given the shifts in search behavior, your approach to Multifamily SEO should also shift so your apartment website remains at the top of search engine results. Here are 4 actions you can take to adapt…

The Hidden Value of Good Apartment Reviews

One of the most powerful factors prospects consider when choosing a new community is apartment reputation. Online reviews are frequently used as a resource for prospects to learn more about the apartment communities and their overall reputation. Read on to learn how apartment reviews can help you gain more web traffic and, in turn, more foot traffic into your apartment community…

How to Optimize Your Apartment Website for Visual Search

Early adopters that optimize their websites to support visual and voice search could see their digital commerce revenue increase by 30%. If your apartment community isn’t optimizing its images for visual search, you could be missing out. Here are five ways to do just that…