How to Optimize Your Apartment Website for Visual Search
Imagine seeing a feature in a friend’s home — it could be a great farmhouse sink, beautiful cork flooring, or maybe just a particular pattern of bathroom tile. Now imagine taking a photo, then using that image as the trigger for online searches.The result could...
Google My Business: How to Claim and Set Up Your Listing
When it comes to renting an apartment, it’s all about location. So with apartment marketing strategies, it’s important that you pay attention to local SEO, which is the practice of boosting the search visibility of brick-and-mortar businesses. The first place to turn...
Optimize your Google My Business Listing with These Steps
Claim and VerifyClaiming and verifying your apartment community’s Google My Business (GMB) listing is an important step in any apartment SEO strategy. Doing so can play a major role in ensuring that your community ranks well in organic Google searches and appears on...
Some Dos and Don’ts of Great Apartment Advertising
Apartment advertising comes with a unique set of challenges. Even if you’ve come up with a series of creative apartment ads, they won’t be effective without a strategic approach. Unlike selling products with wide audiences, like electronics or kitchen gadgets,...