Understanding the difference between boosted posts and ad campaigns, and the results they produce is critical to making sure you are maximizing your return on apartment social ad spend…
The idea that older adults aren’t tech savvy enough to use social media is simply false. Data suggests that more seniors are using social media every day than reading their daily newspaper. In this post, we’ll go over more reasons why senior living social media content should be part of your outreach…
It’s been nearly a year since COVID-19 forced apartment communities to change the way they do business to keep residents and employees safe. Since then, holding onto current residents has been more crucial than ever…
