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Advertising Apartments on Google Ads Got More Expensive
The cost of advertising apartments on Google Ads is rising fast, but that doesn’t mean your budget has

Don’t Let Your Multifamily Marketing Fail in the Details
Even the strongest marketing strategy can fall apart in the small moments. From missed calls to confusing signage,

What Google’s AI Overviews Mean for the Multifamily Industry
As Google and Bing roll out AI-generated overviews in search results, multifamily marketers face a new visibility challenge.
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What’s New in July: Introducing Social Insights Report, Chatbot Makeover
An easier, faster way to compare social media analytics; and a sharper, more modern version of the Respage

Yelp vs. Google vs. Apartments.com: Tips to amplify your reputation and visibility on review sites
Not all review sites are treated equally, but they are necessary if you want to amplify your reputation

20 marketing ideas to help your apartment go viral on TikTok
Are you looking for creative marketing ideas for apartment communities, but you don’t know where to start? Here

6 keys to a successful hyper-local apartment marketing campaign
Need to get more attention from prospects locally? Look no further! Here are 6 ways you can improve

Apartment chatbots lift lead-to-lease conversion rates by 65%
Chatbots go beyond increasing website traffic – in fact, apartment chatbots can lift lead to lease conversion rates

Virtual leasing assistants: How AI is changing the way agents handle apartment prospects
AI leasing technology and machine learning are helping management companies automate their leasing processes in ways that were

Social Media Stories: What are they and how can they help market your apartment Community?
Social media for apartments is ever changing and you should track where your target audience is spending time

5 unique places to boost your SEO for apartment communities
By improving the SEO of your apartment website, you can stand out from the pack when future residents

Chatbots: The easiest, fastest way to improve multifamily website conversion rates
Did you know Apartment Chatbots have been proven to increase leads by 38%? Respage CEO Ellen Thompson explains