Multifamily Marketing Trends for 2020
Apartment marketing is composed of many moving parts – apartment social media, apartment SEO, apartment PPC, apartment reputation management, apartment marketing automation, and more. New technologies and techniques are ever-emerging, while the algorithms of...
Apartment Content Marketing Trends for 2020: What to Expect
Good content communicates your message effectively, educates readers, and ultimately persuades consumers into doing business with you. While the goals of content have remained the same over the years, the methods are ever-evolving. And it’s also getting better,...
How to Harness the Power of Social Proof in Your Apartment Marketing
It’s lunchtime, you’re hungry and you spot two food trucks. Both are offering tacos that look similar at roughly the same price, but the difference is that one truck has a line and the other doesn’t. Which do you choose? If you’re like most people, you’ll follow the...
How to Market Your Apartment Community Through Storytelling
Apartment marketing tactics and digital technologies are always evolving, but the most powerful tool you can use to draw people to your apartment community is as old as time: Storytelling. Humans have been telling stories for as long as there has been language....