How to Market Your Apartment Community Through Storytelling
Apartment marketing tactics and digital technologies are always evolving, but the most powerful tool you can use to draw people to your apartment community is as old as time: Storytelling. Humans have been telling stories for as long as there has been language....
5 Reasons Why Your Apartment Marketing Isn’t Effective
Apartment marketing is ever-changing, so it’s important to stay current on the very best — and most cost-effective — methods in attracting new renters to your apartment community. Multifamily Insiders recently released its annual marketing survey, and it...
7 Reasons Why You Should Share Positive Reviews
When your apartment community receives a glowingly positive review, it’s reinforcement that your team is doing something right, so naturally you want to brag a bit. With so much competition in the multifamily space, apartment reviews can play a strong role in the...
5 Overlooked Benefits of Using Social Media in Apartment Marketing
Social media often gets dismissed as a mindless time-sink, but its value from a business perspective is significant. And it’s even more of a factor in the Multifamily industry. One of the first things prospective renters do when considering a new apartment community...