Apartment Video Advertising: How to Differentiate Your Community on Social Media
What’s the key to reaching tech-savvy, on-the-go apartment renters? Video advertising. It can have a major impact on your apartment community’s bottom line: Simply having a video embedded on your website landing page can increase conversions by as much as 80%. Video...
How Social Media Reporting Can Help Your Community Achieve its Apartment Marketing Goals
With apartment marketing, it’s not enough to simply have a social media presence. Multifamily social media marketing has become an important part of any apartment community’s digital marketing strategy. The first step in making the most of it is understanding what’s...
How will Instagram Hiding Likes Affect Apartment Marketing?
Instagram announced last week that it’s expanding its experiment of hiding likes for some users in the U.S. and around the world. Users are still able to view their own likes, but you might notice that you can’t see the number of likes that a post has received for...
How can Multifamily leverage TikTok for apartment marketing?
If you’re not familiar with TikTok, one of the most downloaded mobile apps in the world, it could be because you’re not a teenager. TikTok is a social platform consisting of short, user-generated videos with built-in filters, effects and music. It was the most...