How Social Media Reporting Can Help Your Community Achieve its Apartment Marketing Goals
With apartment marketing, it’s not enough to simply have a social media presence. Social media has become an important part of any apartment community’s digital marketing strategy, and the first step in making the most of it is understanding what’s driving prospect...
How will Instagram Hiding Likes Affect Apartment Marketing?
Instagram announced last week that it’s expanding its experiment of hiding likes for some users in the U.S. and around the world. Users are still able to view their own likes, but you might notice that you can’t see the number of likes that a post has received for...
How to Handle Apartment Review Trolls
Dealing with negative reviews is a fact of life for property managers and apartment marketers. The truth is that despite your best efforts, you can’t please everyone all the time, but most issues can be resolved with a bit of patience, empathy and problem-solving. But...
How can Multifamily leverage TikTok for apartment marketing?
If you’re not familiar with TikTok, one of the most downloaded mobile apps in the world, it could be because you’re not a teenager. TikTok is a social platform consisting of short, user-generated videos with built-in filters, effects and music. It was the most...