The Top Three Elements of a Great Apartment Marketing Campaign
The days of attracting new renters to your apartment community with balloon displays and apartment Craigslist ads are long gone. Even if you have a visually appealing property website and a social media presence, it’s not enough to stay competitive and keep your...
Is Your Apartment Website ADA Compliant?
When it comes to accommodating people with disabilities, what comes to mind? In the context of the multifamily industry, you might think of ramps, designated parking spaces, braille on signs, and automatic doors. But what about websites? Ensuring that your apartment...
How to Handle Fake Negative Online Reviews in Multifamily
Apartment review management may not always be straightforward. Property managers and apartment marketing professionals understand the sinking feeling that comes when their apartment community gets hit with a negative online review. It’s usually fairly straightforward...
3 Quick Tips to Apartment Reputation Management for the Leasing Season
Your apartment’s online reputation is always important. But with leasing season upon us and millions of renters looking for new places to live, it’s more important than ever. To make sure your community looks as good as possible online, here are some quick...