Ramping Up Your Apartment Reputation Management and Social Media Strategy in the Midst of Reopening
As some parts of our economy begin to reopen, others are pushing back their reopening plans in response to new clusters of COVID-19 infections. Apartment communities are having to balance the needs of their residents with the need to maintain a strong bottom line...
Instagram Micro-influencers and How to Use Them to Promote Your Apartment Community
The growth of Instagram has brought a new way for apartment marketers to spread the word about their communities: influencer marketing. At its core, influencer marketing brings together old and modern marketing tools, combining the tried-and-true approach of celebrity...
11 Unique Instagram Post Ideas for Multifamily Marketing
So, your apartment community has an Instagram account. Now what?While personal accounts can be a fun way to share selfies and envy-inspiring vacation photos, more thought is needed for multifamily marketers who are trying to raise the profile of their apartment...