What is Natural Language Processing and Why Your Apartment Chatbot Needs It
What’s the key to a seamless, helpful, human-like chatbot convo? Natural language processing. This is a type of artificial intelligence technology that allows chatbots to understand customer’s messages and respond appropriately…
What We Learned at OPTECH 2020
NMHC refers to OPTECH as the premier event to see what’s next in the Multifamily industry. Even though the conference was virtual this year, we still had a lot of key takeaways from the event…
9 Apartment Marketing Ideas for the Slow Winter Season
Apartment communities across the country are grappling with lower-than-usual occupancy rates as we enter the winter season, read on for some solid approaches that will keep your apartment demand high as we enter the colder months…
The 6 Biggest Mistakes Apartment Communities Make With Chatbots
An apartment community that addresses questions quickly and thoroughly has an edge over the competition, but implementing AI technology does come with some challenges that you should be aware of…
7 Reasons Why Your Apartment Community Needs a Chatbot
As a result of recent events and the subsequent shift to a more digital existence for many people, the chatbot market has kicked into hyperspeed…
4 Powerful Ways to Generate Apartment Leads During COVID and Beyond
Apartment operators can use time-tested apartment lead generation strategies to keep occupancy high and the bottom line strong now and in the months ahead…
How COVID-19 Could Impact Apartment Amenities For Good
Apartment communities have drastically changed how they operate due the COVID-19 pandemic. Apartment tours went virtual, leasing became contactless, and community events moved online, but nothing has been affected more than apartment community amenities…
6 Things to Look For in an Apartment Chatbot During COVID-19 and Beyond
In Multifamily marketing, chatbots have transformed from an emerging trend to a business necessity as leasing offices deal with fewer on-site staff to answer prospects’ questions and address residents’ immediate needs…
AI in Multifamily: Screening Rental Prospects and Improving Reputation with Artificial Intelligence
[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text] Let’s face it: There are some jobs we’d rather not do. Unfortunately the realities of running an apartment community, or multiple apartment communities, dictate that we need to complete several mundane tasks each day if we want our communities to thrive. We need to talk to prospects who may not be qualified […]
The Biggest, Most Rotten Lie in Apartment Marketing
“We’ll drive more traffic to your website,” they said. “You’ll sign more leases,” they said. …By now, you’ve heard that pitch one hundred times from one hundred vendors. Heck, you probably even heard it from us. (Sorry.) And even though this pitch is true at a basic level, it conveniently fails to mention several things […]
