ResMate + Legacy Partners: A multifamily chatbot case study
Make every prospect and resident count
Legacy Partners is a nationwide property management company with communities in some of the most popular moving destinations in the US. Spanning across seven different states, their first-class communities were being inundated with inquiries and onsite teams simply could not keep up.
Legacy Partners was looking for a more efficient and time-saving way to manage prospect traffic in its portfolio of communities. They were also looking to educate and build a rapport with prospective renters earlier in the leasing process.
Enter the Respage Chatbot.
Legacy Partners installed the Respage multifamily chatbot on several of its property websites, and saw measurable success collecting new prospects, converting leads to leases, and saving the onsite team valuable time.
When implementing the Respage Chatbot, Legacy Partners had a few goals in mind:
- Manage prospect communication
- Capture leads after hours
- Save the leasing team time
Manage prospect communication: In just one month, one Legacy Partners’ property had 88 leads captured from the Chatbot, 44 tours scheduled, and 8 leads that converted into leases.
Capture leads after hours: In that same month the Chatbot engaged in 301 prospects after hours—leads that would have otherwise been missed.
Save time: Finally, in just one month, the Chatbot saved the onsite property team a total of 83 hours, and Legacy Partners is installing the Respage Chatbot in more communities across its portfolio.
In just one month Legacy Partners saw the benefit of having a website chatbot in real time. With the ability to communicate with prospects after hours and with a consistent message, Legacy Partners was able to improve their prospect management and communication and sign more leases.
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