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We Analyzed 11 Multifamily Chatbots Over a 2-Week Period, and the Results are Incredible

Respage multifamily chatbots are spreading like wildfire. Trust us when we say we’re extremely happy about that. In fact, the only thing that makes us happier is looking at all the data that shows how successful they are at helping our clients. To spread some of that joy, we put together the following insights from a recent study we conducted. The study took a look at chatbot data forRead more

What’s Hot and What’s Not in Apartment Marketing

Social media, pay-per-click advertising and email marketing are hot. Craigslist and ILS are not. These were the biggest takeaways from a recent Multifamily Insiders marketing strategies survey of more than 100 apartment professionals. A whopping 77% said their use of social media has increased compared to last year. This makes perfect sense when you consider that one-third of millennials (also known as “the rental generation”) say social media isRead more

Apartment Chatbots: Here to Help, Not to Take Your Job

It’s a scenario that’s been a pop culture fixation and a familiar trope of sci-fi writers: Artificial intelligence has become so advanced that bots overthrow the human race. The reality (at least in 2017, anyway) is that AI — chatbot technology in particular — is a tool that can be used to make our lives easier. Industries across the board are exploring ways to apply it, and customer serviceRead more

The Respage Multifamily Chatbot: An Ultimate Guide

Respage launched the first ever multifamily chatbot in late May of this year. Two months have past since that launch date, and over that short time we’ve deployed the amazing little chatbots on apartment websites across the country. This article not only explains what our multifamily chatbots are and why they’re necessary for today’s renters, it also highlights several success stories to show you real world examples of how prospectsRead more

Facebook Is Placing Major Bets On Chatbot Technology And Multifamily Should Pay Close Attention!

Facebook recently extended its “Click to Messenger” button to Instagram, further signaling the social network’s push towards a universal use of its Messenger app. The move coincides with an industry trend that shows social users increasingly prefer personalized experiences over standard, static pages, and suggests that Facebook foresees a future where online experiences heavily rely on chatbot technology. But before we get into why that is and how multifamilyRead more

Want a 39% Lift in Social Post CTR? Try This Apartment Marketing Tip!

Ever notice how the links you post to social media pull text and images from the linked page? If you’re an apartment marketer, the answer is a definite yes. But you’ve probably also experienced times when social links don’t pull anything at all. This may not seem like a big deal. But the truth is link presentation can make all the difference in your social media exposure. In thisRead more

8 Senior Living Social Media Strategies Proven to Boost Resident Happiness

It’s not unusual for older adults, even those living in senior living communities, to feel isolated. Those lonely feelings can lead to depression and other health concerns, like memory issues. But it doesn’t have to be that way. More and more seniors are becoming tech savvy — in fact, this demographic is embracing social media at a faster rate than any other age group. And, as a result, aRead more


How Yelp and Other Review Sites Can Boost a Senior Living Community’s Online Reputation

What takes years to build and seconds to destroy? The answer is your reputation. Most people begin their search for a senior living community on the internet, so it’s more important than ever to make sure your online reputation is a good one. But as a result of online reviews and other information that’s easily available with a few clicks of a mouse, you no longer have complete controlRead more


5 Review Sources Every Senior Living Reputation Manager Should Track

A few years back, any mention of senior living online reputation management would be met with a chuckle. The senior living audience isn’t online, right? Why dedicate any resources to addressing senior living reviews that no prospect will ever read? My, how times have changed. Today’s senior living marketers don’t just know that their prospects are online. They also know online reviews heavily influence the decisions made by theirRead more


How to Build a Senior Living Social Media Strategy Residents Will Love to Like!

When Facebook launched in 2004, only students at certain universities could join. What a difference a decade makes. In recent years, adults aged 74 and above have become the fastest-growing demographic on social media, according to the Pew Research Center. About 39 million people aged 65 and older use Facebook, Twitter and Skype, with Facebook taking first place. Not only are they using Facebook to keep up with familyRead more

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